IG Live can be pretty hit or miss. But what makes it miss? During quarantine, we watched a ton of our friends, families and colleagues take to Live and took notes on what did and didn’t work. There are some user-behaviors we saw we could streamline, but the actual user interface was an obstacle in itself too. We took time to design around the issue and were able to produce a fun IG Live show that was sharp and entertaining to watch.
And if you haven’t already:
Write-up & Video by Kuya David
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